The dinosaurs are scratching their heads…
There is a perfect storm of factors that are overlapping each other
to make 2014 and beyond picture-perfect for network marketing. This is the time to get into it.
You, no matter what company you are in, are in one of the most
profitable industries for next year. You
are in a boat that will ride this tide high for the decade.
Let me tell you why.
The dinosaurs are scratching their heads. Television is changing in ways that will
create a disaster for traditional advertising.
Anyone who has smart TV will be fast forwarding or zapping through
annoying ads.
Magazines are now going digital, once again, with a flick of a
finger you change the page and an ad disappears.
Newspapers? They are fighting
for their very lives. Their blood is
advertising dollars and its disappearing faster than Dexter Morgan’s enemies.
Netflix is creating their own programming and Hula and Amazon Prime are
following suit.
The bottom line is that traditional marketing is becoming
extinct. Businesses are hoping they can
promote their products on the internet, but the internet changes so fast it’s
hard to keep up.
Ten years ago there were no tablets.
Ten years ago MySpace was king.
But some things don’t change.
Person to person marketing.
It’s dependable.
It’s real.
It’s not virtual.
It does not rely on algorithms to make decisions on when or what to
make presentations.
It can follow up.
It can deliver personalized testimonials.
Person to Person marketing trumps anything on the Internet.
Once the internet was manageable for us. Within the last ten years it is
unmanageable.
Facebook, Pinterest, Google Plus, blog posts, the cloud, iPods,
iPads, smart watches, email, facetime, skype, pay-per-click, YouTube, seo,
smartphones, smartTV, xbox… etc. It’s as
confusing as Googles’ Terms and Conditions.
Person to Person marketing.
It works.
The internet is a tool, it’s not marketing.
People buy, and they like to buy from people that they like and or
trust.
Over the next ten years the internet will only become more diverse
and broad (and confusing) with so many choices that a personal recommendation
will make all the difference.
Use the internet as a tool, but don’t forget your biggest asset is
person to person marketing.
That is why Wall Street loves network marketing companies.
There is no one on Wall Street who would say, with 100% certainty,
that Facebook will be around in 2024, (ten years from now), but there is not
anyone on Wall Street who would say that Amway will not.
The internet will be here, and Amway will be here. Facebook?
Who knows? But person to person
marketing is here to stay, and you will reap great rewards if you stick with
your company, build your team, and never stop sponsoring.
If you are seeking some free ideas on recruiting and prospecting,
take a look at my book How to Prospect and Recruit using Postcards for your MLM
or Network Marketing Business The Low cost Prospecting and Recruiting Tool that
Out Performs Online Methods.
Take care and happy sponsoring!
Hey, get five free MLM autoresponder messages for your drip list,
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